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Customer Onboarding Process (How to Welcome Your Customers?)

By Femto15 Team - May 21, 2020

In a previous article, we talked about customer churn reasons, and we put poor onboarding at the top of the list. In this article, we will tell you how to create an onboarding process that reduces churn and CAC, and also increases customer lifetime value. The importance of customer onboarding for SaaS What’s the purpose […]

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User Experience and User Centered Design (UX and UCD)

By Femto15 Team - January 19, 2020

The term “user-centered” raised in the late nineteenth in the context of talking about user experience design. We all know that any UX designer puts the user in the center of the design, which means s/he would always think of users’ needs, emotions, etc. So, what’s new about this “user-centered” concept? Is it a new […]

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What Is UX/UI Design, and Why Is It Essential for Business?

By Femto15 Team - June 16, 2019

Design according to the wordbook means a drawing or set of drawings showing how a building or product is to be made and how it will work and look. That’s the general idea of the designer’s work. Designers consider two main things, the functionality and the appearance of the final product. In the ultimate guide […]